TSE 104: How to Write Headlines That Get Clicks

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Your headline is one of the most important parts of the content you share with the world.

On Google, that’s the first thing people pay attention to. This means that if you write headlines that catch users’ attention, they may click and access your content.

With the wrong headline, on the other hand, they’ll probably just move on to the next site or article.

Today’s podcast is going to help you write headlines not only that trigger interest, but that even get clicks.

The click is the first step. A click may be a reader. A reader could turn into a subscriber, a subscriber into a customer.

Press play to learn how to write headlines that get clicks, the most popular types of headlines and a couple of tools you can use to make sure you craft titles that are Google-friendly and that people can’t wait to click on.

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In This Episode, You’ll Learn More About

Why writing a catchy headline matters (and when it’s the best time to work on it)

The most popular types of headlines

Why you may want to have a different title for your blog post and social media post

Tools you can use to write headlines that trigger people’s interest (and that Google likes)

The headline – keyword – url relation

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Subscribe to the Podcast!

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Resources and Links Mentioned

Brian Dean’s infographic A Data-Drive Guide to Creating Viral Content

Buffer’s Infographic: The Optimal Length for Every Social Media Update and More

Buzzsumo’s post How to Go Viral: Lessons From the Most Shared Content of 2015

Yoast SEO (WordPress Plugin)

CoSchedule’s Headline Analyzer

CoSchedule (affiliate link)

Related Episodes

[smart_track_player url=”http://traffic.libsyn.com/360entrepreneur/TSE_090.mp3″ title=”TSE 090: Copywriting Formulas & the 60-Second Sales Hook” artist=”Yann ilunga & Kevin Rogers” image=”http://www.360entrepreneur.net/wp-content/uploads/2015/01/Optimized-tse-podcast-2000.jpg” color=”f49333″ social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” social_linkedin=”true” social_stumble=”true” social_pinterest=”true” social_email=”true” ]

TSE 090 Show notes

[smart_track_player url=”http://traffic.libsyn.com/360entrepreneur/TSE_101.mp3″ title=”TSE 101: Keyword Research 101″ artist=”Yann ilunga” image=”http://www.360entrepreneur.net/wp-content/uploads/2015/01/Optimized-tse-podcast-2000.jpg” color=”#ffc905″ social=”true” social_twitter=”true” social_facebook=”true” social_gplus=”true” social_linkedin=”true” social_stumble=”true” social_pinterest=”true” social_email=”true” ]

TSE 101 show notes

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