Strategy & Systems

Video-Based Lead-Generation and AB Testing – The Podcaster Lab 71

Since video is the closest we get to a face-to-face interaction, using the medium for lead-generation purposes is a no-brainer. Learn about a couple of video-based strategies you can use and how to make A/B Testing part of your list-building strategy.

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Email – Monetization – Sales, Growth & Optimization, Podcast, Strategy & Systems, The Podcaster Lab

19/05/2018

Challenges, Giveaways and Viral Loops (w/ Natalie Sisson and David Pitts) [The Podcaster Lab 70]

This episode focuses on 3 lead-generation strategies podcasters can use to boost their email list: leveraging challenges, giveaways and/or viral loops. Natalie Sisson and David Pitts share their advice.

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Email – Monetization – Sales, Growth & Optimization, Strategy & Systems, The Podcaster Lab

18/05/2018

Leveraging SMS Marketing (w/ David Pitts and Laura Petersen) [The Podcaster Lab 69]

Why should podcasters be using SMS Marketing to grow their email list? And why should they look at this strategy above others in the first place? This episode features text messaging uses and advice from David Pitts and Laura Petersen.

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The Content Upgrade Technique – The Podcaster Lab 67

Email – Monetization – Sales, Growth & Optimization, Strategy & Systems, The Podcaster Lab

The Content Upgrade Technique (w/ Nick Loper) [The Podcaster Lab 67]

The Content Upgrade Technique is a strategy that allows you to generate new email subscribers – and grow your email list – on a regular basis. Award-nominated podcaster Nick Loper discusses how he uses it and how other podcasters can (and should) too.

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Email Marketing for Podcasters – The Podcaster Lab 66

Email – Monetization – Sales, Growth & Optimization, Strategy & Systems, The Podcaster Lab

Email Marketing for Podcasters (w/ Laura Petersen, Aweber’s Tom Tate, Tom Schwab and ActiveCampaign’s Kelly O’Connell) [The Podcaster Lab 66]

Why should podcasters care about email marketing? What should you think about and do to start generating leads and engage people once they’ve become email subscribers? This session features advice from members of the Aweber and ActiveCampaign teams, Laura Petersen and Tom Schwab.

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SEO – Optimizing Your Website Content – The Podcaster Lab 63

Growth & Optimization, Strategy & Systems, The Podcaster Lab

10/05/2018

SEO: Optimizing Your Website Content [The Podcaster Lab 63]

Nowadays, it feels as if everyone is talking about SEO (Search Engine Optimization). Should it even matter to you as a podcaster? If so, how should you approach SEO and the optimization of your website content? This episode addresses it all!

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Strategy & Systems

Video-Based Lead-Generation and A/B Testing [The Podcaster Lab 71]

Challenges, Giveaways and Viral Loops (w/ Natalie Sisson and David Pitts) [The Podcaster Lab 70]

Leveraging SMS Marketing (w/ David Pitts and Laura Petersen) [The Podcaster Lab 69]

The Content Upgrade Technique (w/ Nick Loper) [The Podcaster Lab 67]

Email Marketing for Podcasters (w/ Laura Petersen, Aweber’s Tom Tate, Tom Schwab and ActiveCampaign’s Kelly O’Connell) [The Podcaster Lab 66]

SEO: Optimizing Your Website Content [The Podcaster Lab 63]